How to attract more visitors to your website?

on Wednesday, December 21, 2011 with 0 comments



You worked hard on building and maintaining your website. You started the show but, the audience is missing? Probably because, you forgot to sell the tickets. Single handedly you cannot sell more tickets. You need distributors. This article will give you information on various modes of distribution on the internet.

The internet is a ‘world wide web’; your audience is widely spread. To be seen, you also need to spread yourself. In technical terms you need to do ‘Link Building’. Following sources on the internet can be used for link building:

Search Engines – A search engine as we all know is a tool to search relevant information from a large database. Internet search engines are extremely complex and getting a good ranking i.e. being featured in the top 30 or top 100 or top ‘x’ search results is as difficult as walking on a high wire. You need to hire a search engine and web optimization company to ensure that your website is search engine friendly. Good ranking with search engines can alone give you all the visitors you want. But we are businessmen and we always need more profit, so we should keep trying all the other methods of internet marketing too. One should try other methods too also because getting good ranking with search engines is very difficult and it can take several months to happen. Another important point to be noted here is the more linked your site is on the web, the more are your chances to get a good ranking. So ‘Link Building’ becomes more important.

Web Directories – A web directory or link directory is a directory containing topic-wise links to websites on the internet.
This is a tried and tested old method. It can get you traffic who is more likely to buy what you are selling. You can try submitting your site to DMOZ, Yahoo etc. You can create your own directory and provide link to your own site.

Article Directories – Article directories are directories of articles submitted by companies and professional writers. Articles get classified by topics, authors etc.
Write articles about subjects in your industry, the web audience wants to read about. Place your link in it. If your article was good enough you will get good number of readers visiting your site.
In case you are wondering what can you keep writing after all the relevant information has been given by you on your website. Here are some suggestions for you: build lists like ‘101’ ways to something (whatever your subject is) or 10 easy tips, or top 10 myths etc. These kind of lists always have a large potential to get circulated by readers and hence you stand a good chance for free publicity.

Blogs – Blogs are sounding boards of the web audience. Anyone can write a blog. Although blogs started as and hence build a perception of boards available for scribbling casually, it should not be taken lightly. It is quite an effective method to get more visitors. Search engines give preferred rankings to blogs.
Start a blog. Post good content and keep posting regularly. Blogs have a vast audience by themselves. Taking them seriously will help a lot.

Press Release sites / News sites – These are sites which give news about latest happenings in various industries. You can write articles about topics of your interest and submit to these sites. Writing about organizations in the news can get you some backlinks on their sites.


Pay Per Click – This is paid advertising. Sites place your advertisements on their sites and charge you per click on your advertisement. Your site can get quality traffic via this method. Unlike other methods it is direct advertising and hence it is also a good opportunity for brand building.

You can do link building through various other sites like social networking sites etc.

After reading this article, you might be mistaken to believe that you can now do internet marketing on your own. Some of you may have even started building thoughts on getting started with the least technically complicated methods like article marketing, and writing blogs. You now only know the ways or sources one can use for internet marketing. However, you still don’t know which sites of each kind will help and not harm you. This needs a lot of research. You are an expert in your line of business, not in internet marketing. So hire an expert in internet marketing who will manage your internet marketing campaign for you. Some search engine optimization companies offer you comprehensive internet marketing plans at very reasonable rates. You must consider outsourcing this activity to them not because they charge less but because you don’t want to lose out on time your competition is using to grab your prospective customers.

Category: SEO

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