How to use Social Media to Market your website

Website traffic is the key to success of any online business. The more traffic a website receives the more income it can generate. Be it article marketing strategy or forum posting, you need to plan different strategies to get free website traffic. Most of the website owners lack the expertise and time to do so which results in the failure of their online business. There are many ways to get traffic to a website. Social media marketing is the latest buzz of Internet marketing in recent times.

With Facebook, twitter and other social networking sites gaining popularity, Internet marketers have shifted their marketing strategies onto this awesome traffic driving platform. Business entrepreneurs, small business owners in particular now understood that social media is the best strategy to drive traffic to their sites. It is really amazing to know how quickly social media has influenced millions of people and became the medium for online network.

To effectively use social media to drive traffic, create an account with your company profile and fan page and start communicating with people. When people see your profile and read your comments, there is a definite chance that they will visit your website and might also become your potential customer. This is the best low cost promotional concept which has become successful in recent times.

The first and foremost benefit you get by using social media is quality traffic. You get visitors who are really interested in your product or niche thereby the conversion rate will be high. Secondly, you get high quality back links from these sites resulting in increase of your website page rank on search engines. This in turn will bring additional visitors to your site. Thirdly, it is a low cost strategy which yields high returns. This is really a great advantage for small businesses. In addition, it complements your other marketing efforts.

Another method is to create an article on your product niche and publish them in Delicious or Digg or Reddit. If it is a quality article, there is a chance that it might be published on the front page of these social media sites. StumbleUpon reviews can give you numerous quality back links. Within no time your website will receive enormous traffic.

If you develop a solid social media marketing strategy and follow it, your website will definitely receive quality traffic leading your online business to success.