Whatever your reason for blogging, be it to be heard by the people around you, or be it for money - the popularity of your blog is important. There is always an exception though - if your blog is private - then again the very fact that you are reading this post, means that you want a popular blog. If you are hoping to make some money by blogging for cash, you will find the most success by having a large readership. This is the very reason why you should make your blog more popular and grow your readership - else what's the use of monetizing your blog?
So how do you set about making your blog popular? I will list a few techniques that may help.
1. Who is your audience?
In my previous post, I have mentioned a few benefits of
creating a niche blog. You should always write only about stuff that interests you and also others might find interesting. you may find that different type of
electrical switches are interesting, but this may not interest the people who visit your blog. Hence it is better to find a target audience or a niche audience which is large enough to support your blog, but at the same time choose a topic that is not vague. (A blog on Cricket as a game is expected to have a large audience that is dedicated , while a blog on sports, though having a large audience will be vague topic).
2. Write regularly
The good thing about blogging is that you needn't be very gramatically correct and you don not have to be a professional writer. This is the main reason why blogs are such a hit! The only requirement is that your sentences are coherent and understandable by your audience. So there is no need for hesitancy and your audience will appreciate regular and frequent posts on your selected topic. Blog readers want sensible , interesting and relevant articles on the topics of their choice, If they want to read prose or poetry they may as well be reading Shakespeare.
Ever wonder why newspapers write controversial stuff all the time? News channels like to create controversies and so do Politicians? Make sure that you write edgy, sensational and controversial posts. A popular blog is never a bore, it is entertaining and adds some amount of value to the reader's lives.
4. Make sure your blog adds something of value to your target audiences lives, else you will not have a strong readership base.
5. Generate interest
Comment on other blogs, be rude, be mellow, but always see that your comments are interesting. The more blogs you visit and leave intelligent and interesting comments, the more likely that people will read them and try to see where you are coming from. Leave a link with your comments, so that people follow them and visit your blog.
6. Generate links
Use Myspace, Facebook, Twitter and such other social networking sites to create a buzz about your blog. you can also create links on social bookmarking sites such as Reddit, StumbleUpon and Digg to promote your blog.
7. Use Blogger/Wordpress
These are popular blogging tools. Blogger also provides a navigation bar, which helps people discover new blogs which are updated frequently. Blogger and Wordpress help bring in more traffic to your blog.
8. Create a good Blog Design
A good blog design generates as much interest as a good article. Make your blog look unique but not too unique. Do remember that most of the web population still believes that links are "blue".
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