H
ave you blogged about your favourite topic but the Google Adsense advertisements are about a totally unrelated topic? This is a common question on Google Adsense forums and often left unanswered.
So how can you set this right? First of all, have patience as it takes time for the Adsense bot to scan your pages and understand what your blog/website is all about. Okay! You waited for quite a bit of time, yet, the ads are still irrelevant, now what?
Do you have a
lot of content on one page? Sometimes too much content can be a problem why you are receiving ads that are not relevant. Okay! You say that your posts are short and concise, now what?
Have you used the correct keywords? The Google Adsense bot will crawl your pages using a specific algorithm and hunt down keywords. Finally Ads are displayed on your website or blog depending on the keywords found in your pages.Okay! You say you have the correct keywords in your posts, now what?
Try Keyword repetition - this makes it easier for Adsense to decipher what your page is about. But wait, do not repeat it excessively. As with your health, anything in excess is harmful for your blog too. When the same keyword is repeated again and again, search engines, especially the Google search engine, considers it to be spam and might blacklist your site. Also, your blog readers might dislike the article and your reader count may go down. So how do you repeat the keywords, without losing your blog readers or getting penalised by search engines and yet getting relevant adsense advertisements?
The trick is to repeat the keywords in moderation and using relevant synonyms and keywords. Say, your blog is about "
mango recipes", instead of repeating "mango recipes" 15 to 20 times, you can try alternative phrases like , "cooking with Mango", "Using Mango in the Kitchen" or something like that. This way, you will get relevant advertisements, keep your readers interested and get more traffic from the search engines as more number of keywords are pointing to your site/blog.
Do you have any more tips for my readers? Please leave a comment!
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